Preparation for
the race ahead
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If your goal is to switch to smoke-free, it helps to follow a process that works.
Our cross-contry horse race is an analogy that helps explain what you will go through each week.
We pass you knowledge, skills and resources, then respect your autonomy as you
take charge of your switch.
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Ridig up to the start
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[Topic 1] Preparation
You will put out your last cigarette next week.
This week is set aside for your tactical and practical preparation.
These steps are important because they can eliminate possible surprises later in your switch.
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[Topic 2] Nicotine Replacement
We recommend nicotine replacement products, like patches or gum to help with the cravings.
We help you choose the format that will suit you best, and share some insights about what to expect.
For example, people worry about gaining weight. Good news is that you won't put on any extra
weight while using nicotine replacement — it's the same as smoking, only the nicotine is cleaner!
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[Topic 3] Resolve
Making the switch to smoke-free requires consistent resolve — what we refer to as finding your stride.
We de-mystify this concept, and share some insights that can help you stay on track.
We also begin to build a 'precise technique' that you can use to deal with difficult situations.
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Congratulations. Your plan has been set in motion.
Ahead of you, there is a race to be run, however you can take comfort in the fact that we have a process to help
with your switch.
This process will help you
- handle the 8 stages,
- see what's relevant,
- feel in control.
Also relax and get some sleep this week, it's the calm before the storm!
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